Research (3 ects)


Ever since the internet went public people filled it with enormous amounts of information. Nowadays we can find information about almost anything on the internet. But how reliable is this information? Is that what Google finds, the truth?

This module will give insight into (international) business research. We will discuss subjects that go from “Creating a Problem Statement” to “Research Question” and from “Research Strategy” to “Creative Assumption Generation”. Discussed will be how to find reliable and trustworthy information. This module will help to create an advice for a company based on the information found. Of course, this module will help to present information correctly.